Transmedia

Visual Section

View the Prezi on Transmedia in the gallery below or follow this link:

https://prezi.com/view/rdHlikMaATSKhDM7ZF32/

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Ending Youtube video:

https://www.youtube.com/watch?v=4Ip349yI2dY

Note: https://www.youtube.com/watch?v=4Ip349yI2dY (YouTube, 2019)

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Script

Transmedia. What is it?

As in Teaching with ICT: Digital Pedagogy for Collaboration and Creativity (2012), transmedia is most simply making use of a range of media forms for different purposes.

Transmedia also allows for: The bringing together of narrative and non-narrative elements across multiple digital mediums and the opportunity to engage in creative endeavours to share real life experiences in a digital form.

Play has a leading role in child development (Madej, 2016). In terms of transmedia,

"transmedia play is a way of thinking about children’s experimentation with, expression through, and participation in media." (Alper & Herr-Stephenson, 2013)

Transmedia, through incorporating elements from a range of digital tools for learning, has the ability to enhance education through providing students with new and engaging ways to learn.

Transmedia is a common aspect in everyday life in the 21st century. Transmedia can be seen in the way we use mobile phones, laptops and other different devices for a multitude of purposes every day. As society is now so interconnected, our students also have broader access to these technologies. This is where transmedia can assist with education.

Transmedia aligns with the School Curriculum and Standards Authority, certifying its role in the classroom.

"ICT capability involves students in learning to make the most of the technologies available to them; adapting to new ways of doing things as technologies evolve; and limiting the risks to themselves and others in a digital environment” (K10outline - General Capabilities, n.d.).

Directly relating to transmedia, the curriculum aims to increase children's interactions with different and developing technologies. Through educating children in ICT, transmedia is naturally encouraged and is becoming integral for a students learning experience.

As said by Pence (2011), transmedia can expand the range of digital tools for learning, the environment created digitally can stimulate students in an immersive way and can encourage certain problem solving skills.

“Some examples of the many different media environments involved in transmedia” (Pence, 2011)

How can educators incorporate transmedia into the classroom to assist learning?

“Educators have the opportunity to re-conceptualize what literacy and learning could and should look like in and out of school” (Slota et al., 2016)

For example, incorporating elements of popular media culture into classwork is a way to employ transmedia effectively in the classroom. English class students could create a parody based on a popular film of their choice, recreating it with various digital tools such as video editing software, laptops or mobile phones. Whilst incorporating original English conventions such as parody and film, students also are provided with an opportunity to further their knowledge of digital tools for learning and enjoy their studies at the same time.

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References

Alper, M., & Herr-Stephenson, R. (2013). Transmedia Play: Literacy across Media. Journal of Media Literacy Education, 5(2), 366–369.

Boy Character Waving Hand—Animated Character—YouTube. (2019). Retrieved June 14, 2020, from https://www.youtube.com/watch?v=4Ip349yI2dY

Howell, J. (2012) Teaching with ICT: Digital Pedagogy for Collaboration and Creativity. Melbourne, Australia: Oxford University Press

k10outline—K-10 Outline. (n.d.). Retrieved June 6, 2020, from https://k10outline.scsa.wa.edu.au/

Madej, K. (2016). Physical Play and Children’s Digital Games. Springer International Publishing. https://doi.org/10.1007/978-3-319-42875-8

Pence, H. E. (2011). Teaching with Transmedia. Journal of Educational Technology Systems, 40(2), 131– 140. https://doi.org/10.2190/ET.40.2.d

Slota, S. T., Young, M. F., O’Byrne, W. I., & Ballestrini, K. (2016). A New Hope: Negotiating the Integration of Transmedia Storytelling and Literacy Instruction. Journal of Adolescent & Adult Literacy, 59(6), 642–646. https://doi.org/10.1002/jaal.512